Enrollment is a concept that has a great deal of utility within the chiropractic profession. In this use version, enrollment does not mean selling; in fact it is fundamentally different than selling. It’s the idea that two parties can work together for mutual benefit in creating a better future than would occur otherwise. Sounds good, right? Here’s how to identify levels of enrollment and also to differentiate it from selling. Enrollment vs. Selling Most health care providers do not want to be perceived as sales persons, and with good reason. In very simple terms, all patients are buying … [Read more...] about Enrollment
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Self-Management and Accountability
One factor that frequently arises in small, owner-operated practices is the need for a high level of self-management acumen. This sounds easier than it really is, for several reasons that have to do with human nature. Without high levels of self-management in place, a practice will tend to develop structural problems that are fixable, but require some sort of organizational change and adaptation. Self-management habits There are a few key components here that are necessities in any self-managed business. Use of cloud based calendar Use of smart phones and remote access tools … [Read more...] about Self-Management and Accountability
Quotes for business
None of these are new, but I think they all have use and seem to apply to a lot of what I spend my time with. No particular order: Never put off ‘til tomorrow what you can put off ‘til the day after tomorrow. -Mark Twain A nice jibe on the subject of procrastination. A major challenge today, in the era of distraction, overload, too many choices and extremely heavy marketing. The cost is what you pay; the value is what you get. -Warren Buffett The most talented investor in the history of investing shares the incredibly obvious with us peons. This message is crucial for … [Read more...] about Quotes for business
Listening Features
Listening, as opposed to hearing, is a fundamental skill necessary to a successful practice. When doctors are perceived as good listeners, it is the most common reason they are voted as “Best of” in a local beauty contest. By contrast the perception of “not being listened to” is one of the most common complaint in a malpractice suit. What is Listening? Listening can be defined as receiving spoken language such that the listener and speaker apprehend the same meaning. Hearing is more of a physiological act, without the critical meaning-making. I could hear a speech given in Urdu, but since I … [Read more...] about Listening Features