All healthy businesses exist for the purpose of providing their customer base with goods and services that are sold at a profit. That much is fairly obvious and self-evident. Past that however, the concept of serving customers in an excellent manner gets murky and muddied. In many markets, including in health care provision, excellent customer service is the delineator between a thriving, high-energy practice and one that suffers from low exposure and utilization. This has little or nothing to do with the technical skills or knowledge basis of the doctor, and everything to do with the … [Read more...] about A Culture of Service